The Birthday Party

The Book of the Week is “The Birthday Party” by Stanley N. Alpert, published in 2008. This is the personal account of one man’s harrowing experience of being kidnapped off the streets of New York City by a group of dangerous criminals at their whim. On his birthday.

Alpert’s nerdy personality made him an easy target. Ironically, however, he had the street smarts that allowed him to maximize his chances of survival. Read the book to learn how this suspenseful, emotional cautionary tale played out.

One More Time

The Book of the Week is “One More Time” by Carol Burnett, published in 1986.  This is an emotionally rich, memorable autobiography. Its author had a tough childhood, as the older daughter of two alcoholic parents. Raised by her grandmother on welfare in Texas, she enjoyed a few happy times nevertheless.

Burnett experienced excellent luck on days when it was pouring rain. For example, on a rainy day, a benefactor appeared in her life to allow her to pursue her dream of becoming an actress. He provided her with two years’ worth of funding in which to succeed. She met the deadline.

Read the book to learn how her life experiences provided tons of material for her comedic TV show.

The Fall of the House of Forbes

The Book of the Week is “The Fall of the House of Forbes” by Stewart Pinkerton, published in 2011.  This volume describes the changes that occurred at Forbes (a magazine publisher named after its founding family) in the post-Malcolm Forbes era.

Malcolm, a major shareholder of the company, spent extravagantly on a collection of mansions, art, and vehicles that traversed land, sea and air; not to mention business parties. He had managed the company until his mysterious death in 1991. Thereafter, his successors imposed frugality. Nevertheless, Forbes was unprepared for the new realities of the internet.

When the magazine was finally forced to restructure its operations by instituting massive layoffs and integrating print and Web, it had already been plagued for years by arrogant and petty editors, office politics, high turnover and numerous inefficiencies. While the magazine previously had a sterling reputation for meticulous fact-checking, it has jettisoned quality for dumbed-down content and Web traffic at any cost.

It is thought that the way to achieve profitability on the Web is to foster interactivity with readers.  The Huffington Post does so, but has yet to make any money. Furthermore, research has shown that people have much poorer focus and information retention when they are reading news on a backlit screen, than when reading news in print form.

Read the book to learn the history of the Forbes family, and the people and bad choices behind the collapse of this media empire.

Confessions of an Event Planner

The Book of the Week is “Confessions of an Event Planner” by Judy Allen, published in 2009.

This volume contains various realistic scenarios of business, personal and charity events to show the reader the nature of the event planning industry. The acronym for how to prepare for any problems is ABC: Anticipation, Backup plan, Code of conduct.

There is always at least one troublemaker at every business event, who must be watched. The author describes their personality types, a few of whom include those who make unwanted sexual advances; those who feel entitled to a hotel room better than the one they were assigned; men who show off their masculinity, and women who are provocatively dressed.

The author points out that meticulous planning is required with business celebrations to head off possible untoward occurrences. There are companies that try to cheat on their taxes, and business executives who have their hand in the company cookie jar. Irate guests might do damage to hotel property. There may be a male executive officer whose mistress (and secretary) is booked in a separate room, but stays in his room at night. When children are attending an event, the planner has to consider appropriate food menus, food allergies, legal waivers and contingencies for liabilities. Part of the planner’s job is to prevent lawsuits by thinking through safety issues and complying with the law. Sometimes, event employees will recognize a situation in which guests’ behavior is about to spin out of control, and put the kibosh on it. They need to work as a team.

Sometimes event planners must deal with “too many chiefs, not enough Indians” with clients preparing a personal or nonprofit celebration. The goal of the nonprofits is to raise funds, but if the goal of the nonprofits’ events representative is to acquire social power, publicity for herself, or find her next husband, then the charity event may actually suffer a monetary loss. Even when all parties have the best of intentions, the nonprofit event may also be a failure because inexperienced volunteers are running it.

In short, the author provides advice on what to do before, during and after an event to ensure a safe, enjoyable occasion that a planner can be proud of.

Growing Up Laughing

The Book of the Week is “Growing Up Laughing” by Marlo Thomas, published in 2010. This book is part memoir, part biography of the author’s father, part snippets of conversations with comedians of different generations, and lots of jokes.

Marlo’s famous father, Danny, ran with a crowd of live entertainers, which included, but was not limited to George Burns, Frank Sinatra, Bob Hope, Bing Crosby, Don Rickles, the Marx Brothers, Joey Bishop and Sid Caesar. Danny was mistaken for Jewish due to his nose and the company he kept, but he was actually of Lebanese, Catholic extraction.

In this book, Marlo chats with various personalities– Lily Tomlin, Jon Stewart, Jerry Seinfeld and Stephen Colbert among them– about how they started their comedy careers, and why their acts are funny.

Marlo is probably most famous for starring in the sitcom “That Girl” and co-creating– along with a group of other celebrities– the book, movie and record, “Free to Be You and Me,” a hodgepodge of songs and skits for kids.

Justice Brennan, Liberal Champion

The Book of the Week is “Justice Brennan, Liberal Champion” by Seth Stern and Stephen Wermiel, published in 2010. As can be surmised from the title, this book is about Supreme Court Justice William Brennan’s life and liberalism.

When Brennan was first appointed by President Dwight Eisenhower in the mid 1950’s, the United States Supreme Court was ruling on cases dealing with integration, Communism and censorship of pornography. “Brennan and his allies on the Court were being attacked by the mid 1960’s for encouraging racial mixing, coddling Communists and trying to drive God out of public life.”

The Court turned very conservative after Richard Nixon was elected president. Conservative politicians secretly investigated liberals for any conflicts of interest, or worse sins, to force the liberal justices off the Court. Brennan quit all teaching and lecturing to eliminate all of his own conflicts of interest and divested himself of real estate interests and stock. No other liberal justices took such precautions.

Although principled, legally obedient and even supportive of several women’s rights issues, ironically, Brennan refused to hire females as clerks in his own chambers. It was only after an aide wrote to him in strong language in the early 1970’s– that sooner or later, someone would sue a Supreme Court Justice alleging gender discrimination in clerk selection. Besides, Brennan would want his own daughter to be hired, if she were in a position to apply.

The Court stayed conservative for the rest of Brennan’s tenure. Read the book to learn the impact Brennan made on the Court nevertheless.

Among the Thugs

The Book of the Week is “Among the Thugs” by Bill Buford, published in 1992. The author describes how the herd mentality in humans can start a riot.

Buford provides the example of European football supporters (who would be called soccer fans in the United States). Most of them work at blue-collar jobs during the week, and on the weekend– attend a pro football game at the stadium. Prior to and during the game, they drink a vast quantity of alcohol. The situation often turns violent after the game. Most people do not conceive of themselves as susceptible to the herd mentality– it is those hot-tempered people who cause all the trouble.

Read the book to see how people who are usually rational can get emotionally pulled into exhibiting extreme behavior, becoming a danger to themselves and others.