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The Book of the Week is “Wild Chocolate, Across the Americas in Search of Cacao’s Soul” by Rowan Jacobsen, published in 2024. in this wordy, redundant volume, the author described in great detail, the single-digits 2000’s trend:
In fragmented and complex ways, individuals and families have become the stewards of cacao trees and in environmentally friendly ways, have harvested their beans that are made into high-quality, expensive chocolate sold worldwide. The trend has been comparable to that of microbreweries of the 1990’s. The takeaway was that no one can corner the cacao-bean market anymore.
The author listed just a few different source-countries of cacao trees– Belize, Guatemala, Trinidad, Ecuador, Peru, Mexico, Ghana, and Ivory Coast. He also described just a few of the risks and dangers associated with the numerous steps of the complicated process of how chocolate products are made. Among them:
- lack of access to cacao trees (when the kingpins of the cocaine trade are occupying the remote areas of the Amazon rain forest, or Mexico, where the trees grow);
- the flooding of a river around the cacao trees;
- lack of fermentation and drying sheds to accommodate the amount of beans harvested;
- ruination of an entire batch of beans due to mishaps in connection with food chemistry; and
- problems caused by animals’ (electric eels, anacondas, crocodiles, and tucanderas, etc.) sharing the same habitat as the cacao trees.
The author visited the Bolivian Amazon rain forest where the Indigenous tribes do slash-and-burn agriculture, growing rice and herding cattle. By the 1990’s, urbanites were deforesting the region for farming. In 1991, Volker Lehmann, a member of the German Volunteer Service (the equivalent of America’s Peace Corps) sought to re-forest the region via the wild cacao tree. He had to talk to the Chiname tribe.
In June 1991 in Bolivia, the Drug Enforcement Administration of the United States raided the cocaine labs in Santa Ana de Yucuma, but the cocaine trade continued, because growing coca plants (and poppies for the heroin trade) was still more lucrative than the alternative crops of bananas, pineapple or hearts of palm, offered by the German Volunteer Service.
Read the book to learn much more about how much time, effort and expense goes into making chocolate products.
ENDNOTE: The author interchangeably used the terms “jungle” and “rainforest” but they are different.