Category: Career Biography

A Wild Idea

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The Book of the Week is “A Wild Idea” by Jonathan Franklin, published in 2021. This sloppily edited volume told a suspenseful, inspiring story of a man famous for doing the impossible– saving huge swaths of ecosystems in southern regions of Chile and Argentina in the single-digit 2000’s.

Born in 1943, Doug Tompkins spent his childhood in New York City and upstate New York. A social misfit, he dropped out of high school. Nevertheless, he acquired marketable skills in tree-felling and other manual labors, and retailing, enabling him to fund his wilderness adventures. His entreprenurial bent led him to start two clothing companies that prospered.

Tompkins wasn’t some hypocritical environmental philanthropist who claimed to want to save the earth, while: generating excessive pollution with his gas-guzzling vehicles and corporate and private jets, zipping around to his various mansions, and yachting with celebrities.

Tompkins truly, deeply cared about contamination of the world’s food supply, in addition to securing nature preserves in the form of national parks. His goals were to re-balance the proportions of life forms on earth through re-populating those areas with endangered species, and to let people enjoy nature! This, in regions of South America that had yet to be destroyed by humans, only because the terrain was so inhospitable to human habitation. He lived there; off the grid, when he wasn’t on some challenging outdoors-adventure with his buddies somewhere in the world.

Read the book to learn much more about a few episodes of Tompkins’ more extreme adventures, his businesses, the changes he wrought, and how he was changed by his experiences and relationships.

Cobb

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The Book of the Week is “Cobb, The Life and Times of the Meanest Man Who Ever Played Baseball, A Biography” by Al Stump, published in 1994. Born in December 1886, Cobb grew up in Royston, Georgia.

In 1904, with big-league dreams, Cobb began “paying his dues” in semi-professional baseball. It was employment-at-will. The team paid his travel expenses to away-games at stadiums around southern states via horse-and-buggy in all sorts of weather. The food consisted of bean soup, hog jowls and grits.

Throughout his baseball career, Cobb behaved badly in various ways to get attention and his name known and remembered. He took full advantage of every opportunity to make his own stats look good, although he himself was a social outcast on his own team. He was a man of supernatural ability in both hitting and fielding, and he groomed his legend to the maximum.

Early on, Cobb got himself thrown out of the game for shoving, and spitting on the umpire. He began many a bench-clearing brawl. He repeatedly, anonymously wrote letters of shameless self-promotion to then-famous sports writer Grantland Rice at the Atlanta Journal to get his name in the paper, because his team was too low-level to be covered by the media.

Cobb pioneered various kinds of slides while base-stealing, in ways that would intentionally plant his sharpened metal cleats into basemen’s legs, to injure them, and make them drop the ball. No rule against that dirty trick was imposed during his career. He acted the drama queen– moving the second-base bag closer to third base by kicking it a few inches in mock frustration. Cobb would loudly comment on the game in order to psychologically rattle opposing players.

Americans were shocked when they learned a couple of years after the scheme was executed, that some Chicago White Sox players sought to financially benefit from deliberately losing the 1919 World Series because organized crime figures organized gambling on the games.

In 1921, Cobb simultaneously played for and managed the major league Detroit Tigers. He was a hypocrite, banning his team (except himself) from playing golf, and during spring-training, ordering practice on Sundays. He himself didn’t show up for the latter, as he was visiting the minor league teams he co-owned in Rhode Island and Georgia.

“One corrupt game in every 300? Club owners blanched at that news. They had covered up the rewards systems, allowing it to pervade a game believed by millions of Americans to be on the square. Now, the outcome was shameful disclosure.”

Just as dishonesty waxes and wanes over decades in various areas of American life, it’s time to clean it up again in politics. BUT– only after one big burst of phony outrage spikes media ratings in the next few months, as American society values overpaid noisemakers (talking heads) on the idiot box and sports figures, more than: passionate teachers, sincere public servants, whistleblowers, and muckrakers pushing for social justice.

It is no accident that it’s more expensive than ever to be an idiot these days. Prior to cable TV (beginning in the 1950’s), the price of a TV set included the vast wasteland of entertainment and ads via pure broadcasting. For most Americans, watching TV now entails the purchase of an overpriced monitor and on top of that, payment of a monthly installment forever (!) to receive that vast wasteland (which still includes ads!), for more choices. That installment helps pay the obscene salaries of the said overpaid noisemakers and sports figures. The idiot box and radio pay people to talk. And certain politicians pay people not to talk.

Anyway, read the book to learn much more about Cobb’s family life and career– the man, the myth, the legend.

Rockne of Notre Dame

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The Book of the Week is “Rockne of Notre Dame, The Making of a Football Legend” by Ray Robinson, published in 1999.

Knute Rockne was born in March 1888 in western Norway. Two friends convinced him to become a student at Notre Dame (located in South Bend, Indiana), which had open enrollment for anyone who could pay the tuition. In the 1910’s, Rockne was able to get paid for playing and coaching American football simultaneously. The financial rules of football played at schools and football played as a form of work, were still evolving.

Rockne took full advantage: he knew all the public-relations tricks for building a reputation and maximizing his earnings. He sometimes played under a fake name, or sent a substitute to play under his real name. He got away with that because few people knew what he looked like.

In the nineteen-teens, Rockne became an assistant coach and trainer for the Notre Dame football team. He was promoted to head coach in 1918 when the previous one retired. One team member was a colorful character named George Gipp (as in “Win one for the Gipper”). His life outside football consisted of drinking, gambling and cutting classes.

Rockne condoned Gipp’s behavior because he helped the team achieve a winning record with his extraordinary talent. However, by March 1920, when Gipp’s sins became excessive and he was a bad influence– hurting the reputation of the school– Notre Dame’s administration basically told him “Fat, drunk and stupid is no way to go through life, son” (like in the movie, Animal House) and expelled him.

In a not-uncommon situation, by late April 1920, local businessmen pressured Notre Dame’s president into reinstating Gipp, because they wanted to see a winning football team, and they were major investors in the school’s then- and future facilities.

Rockne always had a profit-making pot of irons in the fire, that included betting on the games of his own team. Gambling was rampant among numerous stakeholders of the American sports scene at the time. By the early 1920’s, Rockne could even control his own press, becoming a weekly columnist (sometimes published by ghostwriters) in syndicated newspapers. No one seemed to care that conflicts abounded among Rockne’s other (concurrent!) positions– Notre Dame’s athletic director, football recruiter, track-team coach, etc.

The Notre Dame football team’s profitability rose when the team was finally invited to play in the Rose Bowl in Pasadena on New Year’s Day 1925. The school (pursuant to Rockne’s negotiations) collected a portion of the gate receipts (of paying fans at the stadium). The game was broadcast on the radio.

The Notre Dame team played against Army every year. The football community had yet to feel the effects of the Great Depression in their big game of November 1929 at the then-Yankee Stadium. “A special train brought in Notre Dame’s eighty-piece marching band, and hundreds of South Benders came along with them.”

Through the decades, Rockne’s influence spread far and wide, as he served as a father-figure to dozens of his players. He recommended them for coaching positions after they graduated.

Read the book to learn much more about how Rockne became a legend in Notre Dame football.

naomi osaka (sic)

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The Book of the Week is “naomi osaka (sic), Her Journey to Finding Her Power and Her Voice” by Ben Rothenberg, published in 2024. In this large, wordy volume the author showed how in chasing big money– noise from the incestuous relationships among the industries of: sports, media (which includes social media), entertainment and politics– has reached a screaming crescendo.

As a member of Generation Z, a professional athlete, a biracial individual, and a frequent poster on social media– Naomi was treated as a Very Important Person when she put her two cents in.

Born in October 1997 in Osaka in Japan, Naomi and her family moved to Long Island, New York State when she was three years old. Her Haitian father and Japanese mother were inspired by the Williams sisters, Venus and Serena– professional tennis players– to push their two daughters to also become professional tennis players, beginning when they were pre-schoolers.

As is well known by its fans, singles tennis is a super-suspenseful game because either player has plenty of opportunities to make a comeback. It’s always unpredictable. Upsets happen all the time. Even when “It’s gotten late early” (as Yogi Berra would say) because a match seems to have been won already, “It ain’t over till it’s over.”

After a socially isolated childhood in which her parents made extreme sacrifices for her career, Naomi kept professional tennis exciting by making amazing comebacks in tournaments. Although she began to earn obscene amounts of money from tournament winnings and sponsorships, she still expressed her dissatisfaction with various aspects of professional tennis. And the media. And politics. However, Naomi and Serena Williams (a fellow tennis rival) needed to learn how and when to protest to maximize their desired results.

In 2018, Serena Williams argued with a line judge during a match, when she was losing. So she appeared to be a sore loser, regardless of whether she was right or wrong. In 2021 during the French Open, Naomi sent out a message that she would refuse to talk to the media. She was biting the hand that fed her, as her making money required the publicity the media gave her; she was in effect, an employee of the governing tennis organizations because their rules required that she talk to the media. At less emotionally charged times, the governing tennis bodies might have been more receptive to the players’ proposals to change the rules.

BUT, the bottom line is the bottom line. The governing entities subjected to complaints in a push for change, must consider how much money they would lose, or how more money they would make, in effecting the change. It seems celebrities who push a message persistently and have a sufficient number of friends in high places can make a small change.

In Ross Mathews’ case, in around 2012, a certain fast food outlet re-introduced a butternut squash menu item because Mathews and his social media friends bombarded the restaurant with messaging that appeared to show how popular the item was. In 2019, a bit of legislation was finally passed due to Jon Stewart’s long-time rigorous activism to compensate 9/11 first responders who had been harmed.

It is unclear whether other kinds of protests work, because they involve ideology rather than money. Due to the overwhelming propaganda that smears violence in the streets committed by brainwashed youth protesting a war, it is impossible to prove whether the war was stopped sooner by the protesters, or even how much the course of the war was affected by them. Of course in a war, there are hugely complex interactions of profit-seeking entities that throw a wrench in the works.

Another aspect of messaging in most situations, is that the bulk of the most active commenters are people whose jobs are on the line if they don’t weigh in with positive or negative coverage, in a way that is financially or ideologically advantageous for their employers.

At any rate, in late August 2020, in the wake of a number of emotionally charged, law-enforcement actions against people of color, Naomi wielded her tremendous power and influence as an individual professional athlete– jumping on the bandwagon of a protest among team-efforts of other sports– to postpone a very important tennis tournament in order to make a political statement. She was able to postpone it, due to the way professional tennis is governed internationally.

Naomi spurred hours of stressful phone calls among the chief executives of the major tennis organizations– the USTA, WTA, and ATP. But it is hard to prove whether that kind of political activism has actually worked in stemming violence and racial incidents.

Read the book to learn everything you ever wanted to know about Naomi and her adventures in professional tennis.

Jonas Salk

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The Book of the Week is “Jonas Salk, A Life” by Charlotte DeCroes Jacbos, published in 2015.

Born in October 1914 in East Harlem, Salk grew up in the New York City area. In 1942, he got a fellowship to study polio at the University of Michigan, that served as a draft deferment. The spread of influenza and pneumonia had caused ruined lives and a massive number of deaths in previous years, so health officials wanted to stem a similar kind of devastation in connection with polio. Unlike measles or mumps, the flu was found to have variants. Polio was also found to have variants, so making a vaccine for it was a complicated affair. Even so, in the 1940’s, medical researchers were permitted to experiment on human subjects in, say, mental institutions and prisons.

In 1945, Salk signed a contract with the drug company Parke, Davis that allowed him to collect royalties for the flu vaccine. In October 1947, he got to manage his own laboratory at the University of Pittsburgh. His goal to was to create a polio vaccine in order to eradicate the fear of illness and deaths that was then plaguing ordinary Americans.

Salk was one of the first scientists to describe the-then idea of herd effect: during an epidemic, when a population became effectively vaccinated, there were fewer people to whom to spread the virus– the rest of the population, or herd. Therefore, disease-spread was greatly reduced. In the absence of an effective vaccine, disease spread like wildfire.

At his new employer, Salk chafed under a bean-counter and inferior resources. But he sold his soul and became a workaholic bureaucrat. He got the dean’s permission to renovate the place, in exchange for teaching classes and delivering lectures in serving the Pittsburgh community.

Salk tested whether mineral oil was a good adjuvant in a flu vaccine. This was a non-toxic substance added to the syringe to stimulate the production of antibodies at the vaccination site on the arm. An effective adjuvant would allow the patient to better fight the flu and a variety of other germs. Besides, it would dilute the vaccine, cutting costs.

By 1948, Salk had developed a reputation for explaining his work to laypeople at press conferences, so he was able to get funding to study how many types of polio virus there were. His belief was that inactivated (dead), rather than live virus cells in the vaccine-syringe could still be effective. Other alpha-male scientists disagreed with him. Live virus was riskier, because there was a small chance that even a healthy patient could contract or spread the disease.

By 1953, Salk’s research on monkeys and children showed that his vaccine was effective. However, “The press continued to incite the public; exaggerated and inaccurate reports created unreasonable expectations.” The public began clamoring for the vaccine. The clashing egos of polio research-scientists resulted in power struggles over how to conduct vaccination field trials.

The mid-1950’s saw a successful nationwide study on Salk’s polio vaccine that made him a celebrity. His wife and three sons lost their privacy. The press slapped Salk’s name on the vaccine, even though a rival scientist named Sabin aggressively pushed the live-virus vaccine that became the standard one used for decades across the United States from the 1960’s onward.

Read the book to learn everything you ever wanted to know about the history of polio vaccines (including the 1955 vaccine-making drug-lab mishap that resulted in illness, deaths and lots of scapegoats)– how hard it was to make them safe and effective and convince the public of same (hint: The chief reason it was so hard was that it costs money and scientists can’t do research without money, and humans are corrupted by money; also, scientists tend to have big egos and want to win a Nobel Prize).

Winchell

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The Book of the Week is “Winchell, Gossip, Power and the Culture of Celebrity” by Neal Gabler, published in 1994. Two cliches that apply to the likes of Walter Winchell’s role in the evolution of the American entertainment industry include: THERE IS NOTHING NEW UNDER THE SUN, AND DEJA VU ALL OVER AGAIN.

Born in April 1897 in East Harlem, Winchell got into Vaudeville as an adolescent. In the 1920’s, there were about six major New York City newspapers, and readers had their favorite columnists. In August 1924, Winchell got his own column, specializing in Broadway gossip in the newly launched Evening Graphic.

Winchell’s career took off. By summer 1929, he was writing for the Hearst-owned paper, the Mirror. The following spring, he launched a radio show, and the following summer, he acted in a movie. He associated with Mobsters, advertising their night clubs while he received protection from them.

Winchell vacillated between suffering from imposter syndrome, and behaving like an alpha male with hubris syndrome. He was a dream dispenser for his readers; they aspired to adopt the lifestyle of “Cafe Society.” In the 1930’s, this set consisted of star-struck social climbers, heirs and heiresses who had done nothing to merit their own celebrity.

Winchell acquired significant power to make or break peoples’ fame with his column, by promoting or smearing them. During the Depression, he honed his showmanship and propaganda techniques, becoming a strong political influencer. Beginning in 1933, he flacked for FDR and smeared Hitler. His rhetoric was anti-Communist, anti-Fascist and anti-isolationist.

Lacking significant formal education, Winchell rode a wave of success based on envy, anger and vengeance, into the 1950’s. The author wrote, “The real grievance was the control he exercised over his social and intellectual superiors and what that control portended for the elites.”

Read the book to learn a lot more about Winchell and others that smacks of other public figures whose rises and falls have been largely similar, in the history of this country.

Impresario

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“He was clearly in the early stages of what his colleagues referred to as Alzheimer’s, although it was never diagnosed as such. Whatever it was, it didn’t prevent him from functioning effectively much of the time, yet by this point…”

–Around 1969, Ed Sullivan began having “senior moments.”

The Book of the Week is “Impresario, The Life and Times of Ed Sullivan” by James Maguire, published in 2006.

Born in 1901 in East Harlem, Ed Sullivan grew up in the New York metropolitan area. He had a burning desire to become famous and rich. Therefore, beginning in his teen years, he met as many people as he could, and hung out at all the city’s hippest social clubs (celebrity hangouts) that featured alcohol and performances.

In 1948, he finally got to host his own show on TV, after paying his dues failing at radio shows and succeeding at writing a newspaper gossip column. Even so, he got lots of hate mail. His CBS-TV show, Toast of the Town was partially sponsored by Lincoln Mercury (car) dealers in Southern states. They were livid that he refused to stop shaking hands with and hugging black performers. Sullivan was racially egalitarian, but politically, rabidly anti-Communist.

With the 1955-1956 season, the show was renamed The Ed Sullivan Show— as the host had achieved his goals of wealth and stardom; media ratings, really. He began talks with Warner Bros. to make a movie of his life. In preparing the script for that endeavor, unsurprisingly, the clashing of egos resulted in back-and-forth shenanigans; summarized thusly: “When Jack Warner realized that Sullivan had completely thrown out Wallace’s second version… hearing of Sullivan’s plans for still more rewriting… He cancelled the film.” That was eight months after signing the contract.

In summer 1967, the CBS Standards and Practices department was strict about performers’ not saying specific words that smacked of sex or drugs. The band The Doors got away with “Girl, we couldn’t get much higher” in its song “Light My Fire” because the show was live, and the lead singer disobeyed the censors.

Anyway, read the book to learn much more about: how The Ed Sullivan Show was able to stay wildly popular and attain high ratings for decades despite its host’s lack of charisma; (Hint: It changed with the times in featuring guests who entertained audiences of all ages, until advertisers’ demands changed); the people who helped make it so; and the secrets of Sullivan’s success.